G-BEC helps
Palliser meets their Customer Expectations
Business Problem/Opportunity:
A great drop in Palliser’s case-goods division sales
due to customer dissatisfaction. The biggest
complains were the long order lead-times and the
consistently unmet delivery promises. This problem
triggered Palliser to start a Customer Experience
Initiative in order to regain the customer’s
confidence in Palliser’s ability to reliably
deliver.
Solution:
G-BEC worked with Palliser’s customer service
department and determined that the main problem is
the improper allocation of Palliser’s capacity to
their customers. The suggested solution was to
develop a system to provide a facility to capture
customer forecasts, define the manufacturing
capacity and allocate it to segmented customers
according to their strategic importance. The idea
was to verify the customer forecasts/orders against
the available capacity before determining a promised
delivery date. This will ensure that Palliser meets
their commitment to their customers.
Result:
The new system would accept new orders and provide
customers with a guaranteed delivery date based on
forecasting and capacity data. The developed system
also helped reduce the delivery lead-time due to the
fact that the customers had allocated capacity
according to their pre-defined strategic importance.